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September 2, 2010     
 Home / Saltwater Fishing / Tackle_Manufacturer / Berkley



About Berkley



You have a passion for the sport. And so do we. That’s what’s made us the world’s leading fishing tackle company. Passion. Berkley is the premium brand of fishing tackle that fuels your passion for fishing, offering the broadest array of innovative solutions developed by anglers who share your commitment to the sport.

Berkley is founded on exceeding the needs of fishermen, the resourceful angler focused on catching more fish. The angler looking for “secret weapons” that will give him the edge over the fish. The angler who expects great quality products for a fair price. Our leading edge technology has resulted in performance advances in fishing lines, softbaits, hardbaits, fishing rods, and terminal tackle.

Berkley's commitment to conservation is reflected in the newly created Berkley Conservation Institute - BCI. BCI has been created by Berkley to put into action it's science and technology resources to ensure the health and well being of the worldwide fish population. In sharing the angler's passion for fishing, Berkley Conservation Institute's mission is to ensure fishable waters for angler generations to come. That is why BCI is "Dedicated to the Future of Fishing".

Berkley® PowerBait® 5" Hollow Belly™


"The HOTTEST NEW SWIM BAIT ON THE MARKET" The all new Berkley® PowerBait® 5" Hollow Belly™ swim bait has been field tested and tweaked by the top Berkley Pro's in order to give themselves a significant competitive advantage on this year's tour. As if the PowerBait® scent and attractant weren't competitive advantage enough all by itself, this new Hollow Belly™ bait is loaded with other features as well that has made it the "choice of champions" when conditions call for a super swim bait. First of all, unlike most other swim baits on the market, the body is truly hollow from nose to tail, and easily collapses around the hook when bit to insure a solid hookset. Its oversized paddle tail creates an unbelievable, natural swim bait action. With its realistic eyes, lifelike colors, and soft texture, the Hollow Belly™ truly mimics a live baitfish swimming in its natural environment. The Powerbait® Hollow Belly™ swim baits come packed with three baits, a wide gap hook, a treble hook, a bullet weight, a swivel, plastic tubing, and a split ring. Also included in the package are diagrams and instructions on how to rig them as a Texas Rig or Open Water Rig. Give yourself the same significant competitive advantage as the Pro's.

Contact Us

1900 18th Street
Spirit Lake, IA 51360
1.800.237.5539
Berkley Website



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